IBM Unica Campaign V8.5 : C2080-470 valid dump

C2080-470
  • Exam Code: C2080-470
  • Exam Name: IBM Unica Campaign V8.5
  • Updated: Sep 27, 2026
  • Q & A: 108 Questions and Answers

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IBM C2080-470 Exam Syllabus Topics:

SectionObjectives
Unica Campaign Architecture and Components- Installation and configuration
  • 1. Deployment models
    • 2. Environment setup requirements
      - Campaign server architecture
      • 1. Platform integration overview
        • 2. System components and services
          Performance, Optimization, and Reporting- Campaign optimization
          • 1. Run-time optimization techniques
            • 2. Resource management
              - Reporting and analytics
              • 1. Performance metrics interpretation
                • 2. Campaign reporting tools
                  Campaign Design and Flowcharts- Flowchart development
                  • 1. Audience selection and segmentation
                    • 2. Data manipulation and extraction
                      - Campaign structure
                      • 1. Campaigns, sessions, and flowcharts
                        • 2. Process box usage
                          Offers and Treatment Management- Offer creation and management
                          • 1. Offer templates and attributes
                            • 2. Offer versions and lifecycle
                              - Treatment rules
                              • 1. Eligibility rules
                                • 2. Contact policies
                                  Segmentation and Targeting- Audience segmentation techniques
                                  • 1. Cell creation and management
                                    • 2. Advanced segmentation rules
                                      - Target list generation
                                      • 1. Optimization rules
                                        • 2. Offer assignment

                                          IBM Unica Campaign V8.5 Sample Questions:

                                          Question #1

                                          In a Unica Campaign deployment there is a requirement to increase the HTTP inactive session timeout from the default 30 minutes to 60 minutes. This can be accomplished by changing the session-timeout parameter in which of the following files?

                                          • A. web.xml in the Campaign war file
                                          • B. jaas.config under <CAMPAIGN_HOME>/conf
                                          • C. config.xml under <CAMPAIGN_HOME>/conf
                                          • D. campaign_navigation.xml under <CAMPAIGN_HOME>/conf
                                          Reveal Solution  Discussion  0

                                          Correct Answer: A  🗳️

                                          Question #2

                                          After an installation, a specialist tries to access the Platform Settings > Configuration part of the Unica GUI and is not able to see it. An error message is also received. The specialist suspects that there are some incorrect settings there which need to be modified. How can the specialist make the modifications to these settings without using the GUI?

                                          • A. Access the Web Application server console to make the changes.
                                          • B. Modify the Campaign system tables in the database.
                                          • C. Use the configTool to accomplish this goal.
                                          • D. Change the XML files in the <PLATFORM_HOME>/conf directory and restarting the web application server.
                                          Reveal Solution  Discussion  0

                                          Correct Answer: C  🗳️

                                          Question #3

                                          Which Unica Campaign V8.5 utility is used to update record counts in a catalog?

                                          • A. unica_aclsnr
                                          • B. unica_acgenrpt
                                          • C. unica_svradm
                                          • D. unica_acsesutil
                                          Reveal Solution  Discussion  0

                                          Correct Answer: D  🗳️

                                          Question #4

                                          The Scheduler is a common scheduling component that enables a customer to configure a process to run at defined intervals. Currently the Scheduler is used in Unica Campaign to schedule flowchart runs. What other Unica applications use the Scheduler for its functionality?

                                          • A. Unica eMessage, Unica Optimize and Unica Interact
                                          • B. Unica eMessage and Unica Optimize
                                          • C. Unica eMessage and Unica Interact
                                          • D. Unica eMessage only
                                          Reveal Solution  Discussion  0

                                          Correct Answer: B  🗳️

                                          Question #5

                                          A user variable is a convenient way to:

                                          • A. substitute a value into an expression or query so that it's not hard-coded.
                                          • B. build a complex expression using raw SQL.
                                          • C. share a derived expression with other users for use in other flowcharts.
                                          • D. group together a set of attributes.
                                          Reveal Solution  Discussion  0

                                          Correct Answer: A  🗳️

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