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IBM Unica Enterprise Campaign Technical Mastery Test V1 Sample Questions:

1. What type of process is the Mail List in Unica Campaign?

A) Response process
B) History process
C) Contact process
D) Parameterized process

2. In Unica Campaign, what is the basis for a variety of reports that can be used for data exploration, quick counts, or as a basis for targeting campaigns?

A) Segments
B) Profiles
C) Samples
D) Dimension hierarchy

3. In Unica Campaign, what is the main difference between a flowchart Segment and a Strategic Segment?

A) Flowchart segments are used for global suppressions.
B) Strategic segments are used with interactive flowcharts.
C) Flowchart segments can only be used within the flowchart where it was created.
D) Strategic segments can only be used within the flowchart where it was created.

4. Where in Unica Campaign do you map tables and build table catalogs?

A) Settings Page
B) All of the above.
C) Flowchart Admin tab
D) Select process input menu

5. Where does a user define triggers in Unica Campaign?

A) View the flowchart in View mode and select Run.
B) Open the flowchart in Edit mode and select Admin.
C) Go to the Summary tab of the campaign.
D) Open the flowchart in Edit mode and select Options.

Solutions: